The KBA WKU Radio Talent Institute is a talent incubator on the campus of Western Kentucky University in Bowling Green, KY and is one of the inaugural institute members of the National Radio Talent System. The Institute brings in industry professionals from around the country to teach all the sessions during this intensive 10-day summer program.
Participating professionals praise The KBA WKU Radio Talent Institute and embrace the Institute as a “go to” place to find bright, talented young broadcasters entering the industry.
“Broadcasters at the highest level understand the importance of bringing new talent into the industry, even so, we have never developed an organized and systematized farm system until now,” stated Dan Vallie, President and Founder of the National Radio Talent System. “It’s exciting to see Western Kentucky University, the Kentucky Broadcasters Association and broadcasters in Kentucky and the region team with the National Radio Talent System, and embrace this innovative talent incubator to find, train, coach and develop fresh young talent in every area of broadcasting. It shows their vision, confidence and enthusiasm in the investment of the future of our industry.”
If you are an industry professional looking for entry level talent, or talent early in their career, for on-air, sales, traffic, sports, news, IT, etc., view the Radio Talent Farm System to find talent now looking to enter the industry, or recently entered the industry.
Talent is listed alphabetically by last name with brief information on each including graduation date, along with resume and an aircheck if relevant. The list includes talent interested in on-air, sales, traffic, digital, production, etc. Keep in mind each talent is in a different stage of their growth and are continuing to develop. Most all are on an entry level with limited or no experience, other than possibly college radio, with the exception of those listed that have already accepted their first job in the industry and have begun their career. Come back to this site to hear updated material from each young talent as they continue to progress and to hear and to see new “future broadcasters” added to the Radio Talent Farm System.
If you are a student, view the Guest Professional Faculty to get an understanding of the caliber of professionals that come and teach at the institute.
For decades, the broadcast industry has talked about the need for a talent system to bring new talent to radio. For the first time ever, the National Radio Talent System brings to the industry an innovative program that delivers entry-level talent qualified to excel in radio stations and broadcast groups throughout the state and region and across America.
The KBA WKU Radio Talent Institute attracts, trains and creates opportunity for talented, enthusiastic and well educated young adults who have a passion for the broadcast industry. Rising college juniors and seniors work through an intensive 10-days to bring them to a better understanding of each aspect of the industry, including on-air, programming, writing, news, sports and sales; all students also participate in RAB training and take the exam to earn their Radio marketing Professional Certification.
The KBA WKU Radio Talent Institute prepares the students to excel in entry-level positions upon their graduation, prepares them to excel in these entry-level positions, and better ensures they get a start in and have a successful career in broadcasting.
Many in broadcasting often ask, “Where is the next generation of talent coming from?” We now know the answer. Students who have participated in the Institute are now working for CBS, Clear Channel, Beasley Broadcast Group, Entercom, CNN and others.
Part of the goal is to prepare students, along with their Liberal Arts education, to the point that they can walk into a professional radio station environment and not only be comfortable, but to excel in every area of the business, from on-air to programming to sales to management…we expect no less than to prepare a future generation of broadcast leaders.
We look to attract the brightest of the brightest students to bring fresh talent into the industry who can contribute to make the industry even more dynamic.